Friday, 9 May 2014

Feature // Hardwell relaunches

 I wrote the press release for the relaunch of Hardwell's website this week! You can go to Hardwell's homepage and click on the link as shown in the screenshot below to view it- also directly here- or scroll down as per usual!
Hardwell relaunches

The world’s #1 DJ and Revealed Recordings head honcho Hardwell, is pleased to announce the relaunch of his website 
 Now featuring an interactive biography including personal family photographs, the chronological timeline maps out Hardwell’s voyage from humble beginnings in his Dutch motherland, over to meteoric superstar, executing sets to packed-out dancefloors worldwide.
 As well as hosting clearly cohesive social media channels, allowing almost nine million fans (and growing) to tap into his substantially consistent output, additional key features also include an integrated media player for ease of listening when browsing, along with a single-page discography overview.
 Rightfully claiming his title as the most socially engaging DJ in electronic music, an interactive world map also provides a comprehensive summary of his approaching live dates, allowing fans to track, stay informed and even purchase tickets in light of his spectacular I AM HARDWELL concept tour, amongst others.
 Joining forces with Beer 'n' Tea and Flashin, two internet companies hailing from Hardwell’s own hometown of Breda, this all new website manages to take his global reaching music and artist presence and turn into in to an overwhelming digital experience. Having always been on the frontline of innovation when it comes down to connecting with his audience, Hardwell fans can now enjoy this experience on a whole new level. Beer 'n' Tea co-owner Berend Buningh: ''We are hugely proud to present this new innovative website to the world, and working with Hardwell has been a truly great experience for us as we’ve managed to realise both our visions of what the ultimate DJ website should look and feel like.”.
With upcoming residencies confirmed alongside the world’s biggest super clubs, including weekly sets at the renowned open-air daytime venue Ushuaïa Ibiza, Hardwell has also invited fans to submit media recorded at his live shows, with the chance to be included in the video for his Prodigy-sampling latest smash, ‘Everybody Is In The Place’.
As 2014 has already proved to be a whirlwind, landmark year for the luminary, it’s only fitting that this modernized, slick new website, mirrors the colossal level of superiority that Hardwell enlists throughout his work.

Words by Yours Truly X

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